Privacy Policy

Optic Flow ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website at opticflow.site, subscribe to our newsletter, or interact with us in any other way.

Please read this policy carefully. By using our site or services, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described here. If you do not agree, please discontinue use of our services.

1. Information We Collect

1.1 Information You Provide Directly

We collect information you voluntarily give us when you:

• Subscribe to our newsletter (name, email address, area of interest)
• Submit a contact or inquiry form (name, email, organisation, message)
• Respond to any survey or request for feedback
• Apply to write for us or collaborate with us

1.2 Information Collected Automatically

When you visit our website, we may automatically collect certain technical information including:

• IP address and approximate geographic location (city/region level)
• Browser type and version, operating system
• Pages visited, time spent, and referring URLs
• Device type (desktop, mobile, tablet)

1.3 Cookies and Local Storage

We use cookies and browser local storage (e.g., to remember your cookie consent preference). You will be shown a consent banner on your first visit. You may accept or decline non-essential cookies at that time. See Section 6 for details on what we use.

2. How We Use Your Information

• Newsletter delivery: To send the Optic Flow weekly newsletter to subscribers who have opted in
• Responding to inquiries: To reply to messages submitted via our contact form
• Site improvement: To understand traffic patterns and improve our editorial content and user experience
• Security: To detect and prevent fraudulent or abusive activity
• Legal compliance: To meet applicable legal and regulatory obligations

3. How We Share Your Information

We do not sell your personal information. We do not share it with third parties for their own marketing purposes. We may share your information in the following limited circumstances:

• Service providers: Trusted vendors we use to operate our site and deliver our newsletter (e.g., email delivery platforms, analytics tools). These parties are contractually bound to use your data only as directed by us.
• Legal requirements: When required by law, court order, or government authority, or when we believe in good faith that disclosure is necessary to protect rights or safety.
• Business transfers: In connection with a merger, acquisition, or asset sale, subject to appropriate confidentiality obligations.

4. Data Retention

We retain your information only for as long as necessary to fulfil the purposes described in this policy or as required by law. Newsletter subscriber data is kept until you unsubscribe. Contact form submissions are retained for up to 24 months. You may request deletion at any time (see Section 5).

5. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Access: Request a copy of the information we hold about you
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your personal information
• Opt-out: Unsubscribe from our newsletter at any time via the link in any email
• Portability: Request your data in a machine-readable format

To exercise any of these rights, contact us at info@opticflow.site. We will respond within 30 days.

6. Cookies & Local Storage

We use the following categories of storage technology:

• Essential: Strictly necessary for the site to function. Cannot be turned off.
• Preference: Stores settings such as your cookie consent choice (via localStorage). These are not tracking technologies.
• Analytics: Help us understand aggregate user behaviour (e.g., Google Analytics, if enabled). Only set if you accept analytics cookies in our consent banner.

You can manage cookie preferences via your browser settings, though disabling certain cookies may affect site functionality.

7. Children's Privacy

Optic Flow is intended for adults. We do not knowingly collect personal information from anyone under 18. If we learn that we have inadvertently done so, we will delete it promptly. Please contact us if you believe this has occurred.

8. Security

We implement industry-standard measures to protect your data, including SSL/TLS encryption for data in transit. No method of internet transmission is 100% secure; we cannot guarantee absolute security, but we take our obligations seriously.

9. Third-Party Links

Our site may link to external websites for reference. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies independently.

10. Changes to This Policy

We may update this policy from time to time. Material changes will be communicated to newsletter subscribers by email. The "Last Updated" date above reflects the most recent revision. Continued use of our services after changes constitutes acceptance of the revised policy.

11. Contact Us

For questions, requests, or concerns about this policy or our data practices:

• Email: info@opticflow.site
• Mail: Optic Flow, 45 West 21st Street, Suite 3F, New York, NY 10010, United States